When did it become noteworthy that call centres are based within the uk? why is it now 'a thing' to advertise that a companies call centre is not located in India for example?

banks, insurance companies etc have jumped on this marketing bandwagon. I've used contact centres in the uk and in other countries and by far the rudest people, with the poorest level of service I have received has been right here in the UK.



It's depressing to think that they have to mention this fact because they actually believe thier customers are sitting at home polishing thier swastikas' shaving thier heads wearing doc boots and bomber jackets and renewing thier pet insurance.

it's so blatantly racist, it makes me VOM